The AIGA guide to careers in graphic and communication design / Juliette Cezzar, AIGA
Book | Bloomsbury Academic, an imprint of Bloomsbury Publishing Inc. | 2018
Available at Gateway-Elkhorn Campus General Collection (NC 1001 C4.7 2018)

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Gateway-Elkhorn Campus General Collection NC 1001 C4.7 2018 Available
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Description
224 pages : color illustrations ; 22 cm
Bibliography
Includes bibliographical references and index.
Contents
1. Defining the discipline
What is graphic design?
Who becomes a designer?
Holly Gressley / Prinicpal designer, Platform Design Team, Vox Media
Cemre Gungor / Product manager, Facebook
Albert Hicks IV / Designer, WAX Studios
Renda Morton / Executive director of product design, Beta, The New York Times
2. What do designers need to know?
Formal concepts
Methods
Theory
Techniques
Hilary Greenbaum / Driector of graphic design, Whitney Museum of American Art
Josie Degier / Junior designer, MODE
Jennifer Wang / Designer, Penguin Random House
Luke Bulman / Independent designer
3. Where designers work
The soloist -- Notes on geography
The studio -- Notes on scale
Design and purpose
What's in a job title?
Christian Marc Schmidt / Founder and principal, Schema
Zoe Bortz / Junior graphic designer, New York City Ballet
Nicholas Blechman / Creative director, The New Yorker
Jonathan Jackson / Founder and principal, WeShouldDoItAll
Lindsey Eden Turner / Design lead, IDEO
Where designers work: Environments
4. Frist steps
Beginning the search
Before you apply
The application process
The interview process
Accepting a job
Rob Trostle / Executive design director, Drogas
Alex Lumain / Junior designer, Drogas
John Provencher / Designer, Wolff Olins
Emily Wengert / Group VP, user experience, Huge
Alex Kutcha / Junior designer, Anomaly
August Heffner / Creative director, Work & Co.
Michele Outland / Co-founder and creative director, Gather Journal
Pete Panciera / Co-founder and co-owner, Norden
Anthony Zukofsky / Freelance, Google
5. Your first design job
Practice being professional
Productivity basics and resources
Honesty at work
A note on ethics
Eavan Wallner / Designer, Leo Burnett
Esteban Perez Hemminger / Designer lead, IBM
Sean Dougherty / Creative director, Los York
Magdalen a Wielopolski / Art director, Huge
Carolyn Dew / Innovation specialist, 18F
Andew Maier / Innovation specialist, 18F
Sha Hwang / Cofounder, Nava
6. Navigating the field
When it's time to leave your job
Should I go to graduate school?
Going out on your own
Thomas Jockin / Independent type designer
Amanda Lenz / Independent designer/illustrator
Meg Lewis / Independent designer, Ghostly Ferns
Rick Griffith / Principal, MATTER
Min Lew / Partner, Base Design
Rob Giampietro / Creative lead, Google Design
7. The future of careers in design
Natash Jen / Partner, Pentagram
Alisa Wolfson / EVP design, Leo Burnett
Njoki Gitachi / Design lead, Communication design, IDEO
Mimi Chun / Co-founder, an early-stage start-up
Diogenes Brito / Product designer, Slack
Rebecca Gimenez / Design director, IA Collaborative
Summary
What graphic design is, what designers need to know, and who becomes a designer have all evolved as the computer went from being a tool to also becoming our primary medium for communication. How jobs are advertised and how prospective candidates communicate with prospective employers have changed as well, as has the culture and context for many workplaces, requiring new approaches for how to find a first (and last) position. With a broad survey of contexts where designers find themselves in the present day and interviews with designers, this book helps readers finding their place in this quickly changing and growing field. The book includes interviews with over 40 designers at all levels working in-house and out-of-house in studios, consultancies, or alone, including: Nicholas Blechman, The New Yorker; Rob Giampietro, Google; Njoki Gitahi, IDEO; Hilary Greenbaum, Whitney Museum; Holly Gressley, Vox Media; Cemre Güngör, Facebook; Natasha Jen, Pentagram; Renda Morton, The New York Times; and Alisa Wolfson, Leo Burnett Worldwide.-- From publisher description.
23.00 GPH DSN (10-204-3)
Subject
Added Author
American Institute of Graphic Arts.
Added Title
American Institute of Graphic Design guide to careers in graphic and communication design
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